![]() ![]() So, what’s new and different in stores and online this year competing for that $2.7 billion in spending? We have a few suggestions, ones that go beyond light-up pumpkins, skeletons, novelty string lights sets and fog machines. Spending on decorations is projected to total $2.7 billion - as much as candy ($2.7 billion), but less than costumes ($3.4 billion). ![]() That’s more than will dress in costume (48.2 percent) or carve a pumpkin (46.3 percent). That comes to $86.13 per household, where nearly half (49.2 percent) of Americans plan to decorate for Halloween. (And they’re definitely more fun.)Īmericans are expected to spend $9.1 billion this year on Halloween decorations, up from $8.4 billion just a year ago, according to the National Retail Federation. There, you’ll find Halloween departments that rival the size of Christmas departments. (At least that’s the way it was in the late 1970s when this kid grew up.)īut thanks mostly to microchips and LED technology, Halloween decorations once found only in elaborate haunted houses or theme parks are readily available today in big-box retailers such as Target, Home Depot, Lowe’s and Walmart. Store-bought decorations consisted mainly of paper skulls, skeletons and jack-o-lanterns taped to a window. For generations, Halloween decorations consisted of little more than carved pumpkins glowing on the front porch - and perhaps a floating ghost fashioned from borrowed bed linens and tied from a tree branch.
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